JL Developments is a family-run, boutique development firm dedicated to the investment, development, and management of diverse residential communities.
With a mission deeply rooted in innovation and adaptability, we embrace an entrepreneurial spirit that allows us to respond swiftly and effectively to ever-changing market conditions and trends.

Jesse LaFrance,
Owner

If it was easy everyone would do it.
At the heart of everything we do is a commitment to improving lives – we are dedicated to transforming land into thriving and sustainable communities that enhance the qualify of life for our residents. Guided by a progressive vision, JL Developments strives to build intelligent, connected, and resilient urban environments that inspire growth and foster a sense of belonging.
Mission
To build intelligent, connected, and resilient urban environments by embracing new technologies, prioritizing sustainability, fostering meaningful community engagement, and maintaining a forward-thinking, progressive approach in everything we do.
Our Values
Forward Thinking
Challenging the status quo is key to shaping intelligent, forwardthinking communities. At JL Developments, we push boundaries and redefine standards through a desire to lead by example. Every community we build reflects our commitment to smarter, better ways of doing business contributing to thoughtful and well connected communities.
Sustainability
At JL Developments, sustainability is at the core of our mission as we create new communities and homes that honor and preserve their connection to the land. We are dedicated to building thoughtfully and responsibly, integrating environmentally conscious practices that ensure our developments endure harmoniously with nature. By prioritizing sustainable design and construction methods, we strive to reduce our environmental footprint while fostering spaces that inspire a lasting bond between people and the natural world.
Trust
Trust is the cornerstone of everything we do at JL Developments, earned through years of unwavering commitment to integrity and reliability. We believe trust is built by consistently delivering on our promises, no matter the scope or scale of a project. By staying true to the principle of “doing what you say you are going to do,” we foster strong, lasting relationships with our clients, partners, and communities, ensuring confidence and peace of mind every step of the way.
Our Values
Forward Thinking
Land development is key to shaping intelligent, forward-thinking communities. At JL Developments, we push boundaries and redefine standards through innovative floorplans, thoughtful interior designs, and advanced building technologies for superior performance and sustainability. With over four decades of experience, we deliver exceptional quality and value to our customers. Every project reflects our commitment to smarter, better ways of doing business, contributing meaningfully to resilient and connected communities.
Sustainability
At JL Developments, sustainability is at the core of our mission as we create new communities and homes that honor and preserve their connection to the land. We are dedicated to building thoughtfully and responsibly, integrating environmentally conscious practices that ensure our developments endure harmoniously with nature. By prioritizing sustainable design and construction methods, we strive to reduce our environmental footprint while fostering spaces that inspire a lasting bond between people and the natural world.
Trust
Trust is the cornerstone of everything we do at JL Developments, earned through years of unwavering commitment to integrity and reliability. We believe trust is built by consistently delivering on our promises, no matter the scope or scale of a project. By staying true to the principle of “doing what you say you are going to do,” we foster strong, lasting relationships with our clients, partners, and communities, ensuring confidence and peace of mind every step of the way.
Company Timeline
2021
JL purchases 12 acres in North Edmonton to create Kin at Schonsee – a new urban community representing a boutique collection of 85 single-family homes backing onto 36 acres of wetlands and walking trails.

2022
JL purchases 27 acres in the heart of North Edmonton along the Capital Line LRT to create High Pointe at Clareview – a new transit-orientated community. With 822 units under active construction and a further 270 units in the que High Pointe will help support local businesses in the area including improved LRT ridership adding to the safety of community infrastructure.

2023
JL Purchases 110 acres of sloping residential land in North Cochrane creating West Hawk, an amenity rich and new slope adaptive community with views of the foothills and Rocky Mountains.

2025
JL furthers its commitment to the Cochrane region and purchases 118 acres of residential land within the Cochrane Lakes Hamlet creating Sky Ranch.
